Tag Archives: Advertising

My “Formula” to Getting Traffic

by A.J. McClary on 17. Jan, 2008 in Internet Marketing, Web Design

I’m an Internet Marketer by trade. It is my full-time career to make websites look good and make money for people. The problem that I constantly see, however, is that a lot of my clients simply don’t understand everything involved with making a website marketable. Some think that it’s your web design that makes you marketable, with the “if you build it, they will come” mentality. Some are more concerned about simply having a website with a contact page, with the “if I have a website, everyone will find me and contact me instantly” mentality. The truth is, it takes a lot of work to a get a website together that is marketable and achieving the conversions you’re looking for. Here is my formula. I can’t guarantee it will work for every business, but it certainly works for me. (more…)

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Building a PPC Friendly Website

by A.J. McClary on 09. Jan, 2008 in Web Design

Building a website for PPC is a much different process than building a search engine optimized website. Although a profitable website should be balanced to function well for PPC and SEO, since with PPC you’re spending your hard earned money on traffic, you need to make sure that your web design is achieving results. (more…)

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Generating Revenue from Google AdSense

by A.J. McClary on 02. Jan, 2008 in Web Design

If you already have a heavy traffic website (or if you have an idea to build one) you can easily generate revenue from relevant advertisers. Google AdSense is the best product for this because the advertisements are so precise to what the person is looking for; they’re very likely to click on your link and make you more money than any other service. When marketing your website for SEO, generating revenue from relevant advertising is a must, but it should not be used when marketing your website for PPC. (more…)

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Monetizing your website with advertising, referrals, and affiliate programs

by A.J. McClary on 01. Dec, 2007 in Internet Marketing, User Experience

You can make money with your website in several different ways. The most popular way of monetizing your website is through relevant advertising on your web pages. This is as simple as signing up for advertising through one of the world’s most popular venues, like Google AdSense or Yahoo Publisher. The amount of money you make, to be honest, is very low unless you have a lot of traffic on your website. If you’re just starting out, I recommend that you avoid plastering advertising on your web pages until you’re popular enough to secure lots of relevant traffic to your website. Regardless, advertising is what fuels the Internet and keeps everybody’s website’s up and running and free. (more…)

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You have a website idea, can you market it?

by A.J. McClary on 01. Dec, 2007 in Internet Marketing, Web Design

Everyone gets excited when they feel they have a brilliant idea, but it’s important to remember that good ideas are not always marketable. It’s actually one of the biggest mistakes people make in business-that their idea is so magnificent everyone is going to want to buy it, when in fact nobody will ever care about the website you’re trying to develop. (more…)

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